This introduction to the world of journalism encourages proactive thinking about the future of media and journalists' place in it, focusing on the need to remain on the innovation curve.
Saturday, September 25
Journalism Barbie Marks the End of Real News
Journalism Barbie’s aforementioned outfit, while it may look nice for the reporting part of her job, would be very uncomfortable for actual journalism. I can’t imagine that she’d be very comfortable visiting Afghanistan in those high-heel Mary Janes, and all of her investigative interviews would have to take place over the phone for her to have any hope of being taken seriously.
That said, career Barbies are obviously dolls and didn’t exactly become famous for their realism in the first place. It would almost be weird if Journalism Barbie wasn’t wearing pink.
What’s actually disturbing about the doll is what they got right: Besides her outfit, Barbie looks exactly like a modern reporter, i.e., a beauty pageant contestant on Valium.
Lately the hotness of the people reporting our news seems to be an inverse function of the quality of the content. I’m not saying that the hot reporters are dumb. I’m merely observing that journalism has become dumb, and that bosses are hiring pretty faces to report instead of people who make us feel safe—the Walter Cronkites and Connie Chungs (no offence to Connie).
At the New York Toy Fair last February, a spokesperson from Mattel announced that the 125th anniversary edition of Barbie would either be an architect, a computer engineer, an environmentalist, a surgeon or a journalist, and that it would be up to a world-wide vote of Barbie fans to decide which she’d be.
It seems as though the girls who used to be obsessed with Barbies grew up into journalists and voted this new doll into existence. Whenever I meet an astoundingly dumb, over-dressed female, it almost invariably comes up that she majored in journalism. It seems the journalism major is the new psych major. And now we’re all on Lexapro.
Journalism Barbie is a hallmark for the fall of journalism. She should be Blogger Barbie. It seems like that’s where we’re headed, both in online and on-air reporting. The only problem is that she’d have to wear something different, because in all likeliness, her job will be an unpaid internship.
Read more here.
Thursday, September 23
iPads on College Campuses?
Despite the high-profile initiatives, most colleges don't have special iPad programs, and anecdotal evidence suggests that without a friendly free boost, the tablet is almost non-existent on many college campuses.
Read more at Fox News.
Tuesday, September 21
Steve Jobs: Please Leave Us Alone
Read more here.
Monday, September 20
Shield Laws
In theory, European shields are among the most robust in the world; Europe may lack the First Amendment, the American constitutional guarantee to free speech, but protection for the reporter-source relationship is cited in the European Convention on Human Rights, and many European countries have written it into law. In practice, however, there are still plenty of gray areas, resulting in long and expensive legal battles.
Read more at New York Times.
Friday, September 17
‘International Journalism’ Academy
Each year, the Academy will convey the tools of the trade for the digital future of journalism to a select group of journalists worldwide, by means of on-site workshops and e-learning modules. Its primary target group are aspiring journalistic talents, mainly from countries where press freedom is nonexistent or at risk.
The “International Academy of Journalism” will be built up in the months ahead and officially take up its teaching activity at the end of 2011.
Read more here.
Television Bureau of Advertising Name Change
Spending by advertisers on spot, or local, television rose 25.1 percent in the first half of 2010 compared with a year earlier, according to a report released on Monday by the Kantar Media unit of WPP.
Read more here.
Saturday, September 11
A Virtual Counter-Revolution
First, governments are increasingly reasserting their sovereignty. Second, big IT companies are building their own digital territories, where they set the rules and control or limit connections to other parts of the internet. Third, network owners would like to treat different types of traffic differently, in effect creating faster and slower lanes on the internet.
It is still too early to say that the internet has fragmented into “internets”, but there is a danger that it may splinter along geographical and commercial boundaries.
Even more important, the internet is an open platform, rather than one built for a specific service, like the telephone network. Mr Zittrain calls it “generative”: people can tinker with it, creating new services and elbowing existing ones aside. Any young company can build a device or develop an application that connects to the internet, provided it follows certain, mostly technical conventions. In a more closed and controlled environment, an Amazon, a Facebook or a Google would probably never have blossomed as it did.
However, this very success has given rise to the forces that are now pulling the internet apart. The cracks are most visible along geographical boundaries. The internet is too important for governments to ignore. They are increasingly finding ways to enforce their laws in the digital realm.
Many media companies have already gone one step further. They use another part of the internet’s address system, the “IP numbers” that identify computers on the network, to block access to content if consumers are not in certain countries. Try viewing a television show on Hulu, a popular American video service, from Europe. Similarly, Spotify, a popular European music-streaming service, cannot be reached from America.
A lot of ink, however, has already been spilt on another form of balkanisation: in the plumbing of the internet. Most of this debate, particularly in America, is about “net neutrality”. This is one of the internet’s founding principles: that every packet of data, regardless of its contents, should be treated the same way, and the best effort should always be made to forward it. If operators were allowed to charge for better service, they could extort protection money from every website. Those not willing to pay for their data to be transmitted quickly would be left to crawl in the slow lane. The issue is not as black and white as it seems. The internet has never been as neutral as some would have it. Network providers do not guarantee a certain quality of service, but merely promise to do their best. That may not matter for personal e-mails, but it does for time-sensitive data such as video. What is more, large internet firms like Amazon and Google have long redirected traffic onto private fast lanes that bypass the public internet to speed up access to their websites.
As mobile devices and networks improve, a standards-based browser could become the dominant access software on the wireless internet as well.
The danger is not that these islands become physically separated, says Andrew Odlyzko, a professor at the University of Minnesota. There is just too much value in universal connectivity, he argues. “The real question is how high the walls between these walled gardens will be.”
Read more at The Economist.
The Virtual Curmudgeon
No, says Jaron Lanier, a technologist, musician and polymath who is best known for his pioneering work in the field of virtual reality. His book, “You Are Not A Gadget: A Manifesto”, published earlier this year, is a provocative attack on many of the internet’s sacred cows. Mr Lanier lays into the Web 2.0 culture, arguing that what passes for creativity today is really just endlessly rehashed content and that the “fake friendship” of social networks “is just bait laid by the lords of the clouds to lure hypothetical advertisers”. For Mr Lanier there is no wisdom of crowds, only a cruel mob. “Anonymous blog comments, vapid video pranks and lightweight mash-ups may seem trivial and harmless,” he writes, “but as a whole, this widespread practice of fragmentary, impersonal communication has demeaned personal interaction.”
Read more at The Economist.
Untangling the social web
Companies can spot these influencers, and work out all sorts of other things about their customers, by crunching vast quantities of calling data with sophisticated “network analysis” software. The market for such software is booming. By one estimate there are more than 100 programs for network analysis, also known as link analysis or predictive analysis. In the past five years IBM has spent more than $11 billion buying makers of network-analysis software. Gartner, a market-research firm, ranks the technology at number two in its list of strategic business operations meriting significant investment this year.
Read more at The Economist.
Putting your money where your mouse is
Millions of dollars, in increments as small as $5, have poured into efforts that connect artists, musicians, writers and others with people willing to fund their projects. crowdfunding works by raising money for a well-defined project within a specified time limit and with a goal of raising a particular minimum sum (typically around $2,500). If the goal is not met, no funds are collected. Donors usually get some kind of reward or recognition (a mention in a film’s credits, for example), but they do not have any rights in the resulting work.
Read more at The Economist.
iTunes for Journalism
Read more here.
Thursday, September 9
Google TV this Fall
Sony said last week it had agreed to have Google TV on its television sets, and Samsung has said it was looking into using the service. Schmidt also said Google would announce partnerships later this year with makers of tablet computers that would use Google's Chrome operating system, due to be launched soon, rather than its Android phone software, which has been used for mobile devices until now.
Read more at Reuters.
Wednesday, September 8
Citizen Journalists at the 2012 Olympics
There is a good chance that official media may need to become part of this new wave of gonzo journalism to fully do their job of reporting what these games were all about. Yet, the biggest challenge is not convincing professional journalists that their power is waning or that they need to reskill towards the blogosphere. Rather, the bigger problem is the public relations officers who have spent years cultivating relationships with professional journalists on the belief that this will get their organizations kudos and coverage. This loyalty to a diminishing power can frustrate collaborations between professional and citizen journalists.
Read more here.
Tuesday, September 7
Life Without a TV Set
However, as Pew points out, these numbers do not mean that Americans are throwing away their televisions. The number of televisions per home has risen steadily, according to Nielsen, so that more than half of American homes have three or more televisions. Rather, they suggest a decline in the perceived status of the television set.
Read more at the New York Times.
Monday, September 6
Brain Waves & Newsstands
Read more at the New York Times.
Saturday, September 4
Monetizing Foursquare
Phone-based social networks such as Foursquare and Gowalla that let users “check in” to shops or restaurants and instantly tell their friends where they are. Fans of such services gush that they will mint money by allowing ads to be targeted at folk who are about to make a purchase. But the networks must negotiate some important hurdles first if such lofty predictions are to come true.
There are, however, several reasons why many marketers are still wary of committing big money to Foursquare and its like. One is that even the largest mobile social networks have just a few million members, which limits their appeal. According to a report published last month by Forrester, a research firm, only 4% of American adults have ever used such networks and far fewer do so more than once a week. Other forms of mobile marketing, such as SMS-based promotions and mobile-search ads, already reach far larger audiences.
Another challenge facing location-based networks is to prevent tech-savvy individuals from gaming their systems. The blogosphere is littered with stories of “fake mayors” and other folk who have come up with ways of checking in to places they haven’t visited.
Friday, September 3
China’s Journalism
Read more at Newsweek.
Print or Pixels?
The trend is wreaking havoc inside the publishing industry, but inside homes, the plot takes a personal twist as couples find themselves torn over the “right way” to read.
Read more at the New York Times.
YouTube Ads Turn Videos Into Revenue
YouTube now offers several types of ads, including display ads on its home page and on the video pages, ads that promote videos and ads that run in the video stream or pop up on the bottom of a video. When someone uploaded a recording of the Eminem song “Not Afraid,” for instance, instead of taking down the recording, YouTube ran pop-up ads that let people buy the song or the ring tone and shared the revenue with the copyright owner. Hundreds of these partners make more than $100,000 a year.
YouTube now has 160 million mobile views a day, almost triple last year’s number. When Google introduces Google TV later this year, people will be able to watch YouTube videos on Internet-connected televisions.
Read more at the New York Times.
Sunday, August 29
The Search Party is Over
Social networking is likely to be a big push for Google and holds the most potential. The company is widely rumored to be pursuing a "Google Me" project to do battle with Facebook. They are sort of like the power company of the Internet. But what they lack is a sense of how people share and collaborate. You don't have friends on Google, you have contacts and tasks. These services reflect an engineering culture that's all about utility, but one that makes it hard for the company to create something that's friendly and social.
Read more at Fortune.