Far from shunning “shaky footage”, audiences think users’ videos more intimate and authentic than broadcasters’ slick shots, says Claire Wardle of Storyful, a firm that spots and verifies user-generated content. “If they don’t show it, people will go to YouTube to see it.” Journalists covering big news stories are getting better at scouring social networks for sources. And thrusting news firms have tried to outdo their competitors by building systems that encourage readers to submit material to them directly.
Investigative journalists are making better use of amateur sleuths by requesting documents, testimonials and a spare hand. Every journalist needs help shovelling for dirt.
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