Sunday, December 4

Why Kids Can’t Search

We’re often told that young people tend to be the most tech-savvy among us. But just how savvy are they? A group of researchers led by College of Charleston business professor Bing Pan (found) students generally rely on the web pages at the top of Google’s results list. But Pan pulled a trick: He changed the order of the results for some students. More often than not, those kids went for the bait and also used the (falsely) top-ranked pages. Pan grimly concluded that students aren’t assessing information sources on their own merit—they’re putting too much trust in the machine.

Other studies have found the same thing: High school and college students may be “digital natives,” but they’re wretched at searching.

Google makes broad-based knowledge more important, not less. A good education is the true key to effective search.

Read more at Wired