AOL (and) Yahoo (have) joined the ranks of the Web’s walking dead—not yet in the ground, but hearts barely beating—alongside other former stars such as Myspace, Digg, and RealNetworks. Yahoo and AOL have tried to live by Old Media rules while masquerading as New Media powerhouses. They have been and continue to be successful at building audiences... But unlike Google or Facebook, Yahoo and AOL earn revenues the old-fashioned way—by employing rafts of reporters and maintaining costly ad sales teams to make sure the articles and deals keep flowing... says Citigroup’s Mahaney. “There’s no real way for them to lock in customers.” As a result, Yahoo and AOL have to spend a lot just to keep pace.. With less of a cash cushion, it’s hard to focus on new markets.
Read more at Business Week
Friday, September 30
Pay-TV subscriber losses
With more young adults tuning out this TV season, the industry is confronting a generation of viewers who say they won’t pay the typical $75 monthly cable or satellite bill. Nielsen (NLSN), whose TV ratings influence ad rates, in May cut the estimated number of U.S. TV households by 1 percent, to 114.7 million, the first drop since 1990. College towns such as Boston, Madison, Wisc., and Austin, Tex., posted some of the biggest declines.
It’s also because of the growing appetite for Internet-delivered TV programming among younger viewers. To many of them, there’s no difference between watching Gossip Girl online or on the tube, says David F. Poltrack, chief research officer at CBS (CBS). College-age audiences are relying more on laptops than TVs to watch favorite shows...
When students watch sports, however, increasingly they gather in common rooms with TVs, Poltrack says.
Read more here
It’s also because of the growing appetite for Internet-delivered TV programming among younger viewers. To many of them, there’s no difference between watching Gossip Girl online or on the tube, says David F. Poltrack, chief research officer at CBS (CBS). College-age audiences are relying more on laptops than TVs to watch favorite shows...
When students watch sports, however, increasingly they gather in common rooms with TVs, Poltrack says.
Read more here
Thursday, September 29
Amazon's Fire
On the new frontier of the magazine industry: Amazon debuted a new tablet computer to compete with Apple, while Hearst reported strong circulation growth for its digital editions, among other digital-related news.
On the tablet front, Amazon CEO Jeff Bezos unveiled the new Kindle Fire, a full-color touchscreen tablet computer that costs $199, making it significantly cheaper than Apple's iPad, which retails for $499 or more, depending on options.
Read more here
On the tablet front, Amazon CEO Jeff Bezos unveiled the new Kindle Fire, a full-color touchscreen tablet computer that costs $199, making it significantly cheaper than Apple's iPad, which retails for $499 or more, depending on options.
Read more here
Internet Ads Reach $15 Billion, First-Half 2011
Internet ad revenue rose 24.1% to $7.7 billion in Q2 2011, contributing a 23% uptick to $14.9 billion in the first half of the year, according to the Interactive Advertising Bureau and PricewaterhouseCoopers U.S. stats.
Aside from display ads, paid search ads continue to take the majority of the media buy.
Read more here
Aside from display ads, paid search ads continue to take the majority of the media buy.
Read more here
Wednesday, September 28
No paper might mean no news
A Pew Research Center survey reveals a disconnect by news consumers about where their information originates. It turns out that the audience doesn't merely fail to recognize who produces most local news. Even those who do give credit to their local paper don't express particular concern about finding an alternative if their paper goes away, a new and detailed survey of community news consumption habits shows.
Americans turn to their newspapers (and attendant websites) on more topics than any other local news source, according to a survey released this week by the Pew Research Center's Project for Excellence in Journalism. But, despite their own reading habits, more than two-thirds told pollsters that if their hometown paper disappeared, it would not seriously hurt their ability to keep up with the news.
TV news remains the No. 1 source for local news, with 74% of Americans saying they tune in at least once a week, usually to on-air programming, though sometimes to station websites. Half of those surveyed said they get information once a week or more from newspapers or their websites. But the audience turned to newspapers for a much greater variety of information.
Yet the Pew survey also found that Americans now turn to a variety of sources for their information, with no particular loyalty to any one. Fully 69% of those questioned (here comes the disconnect) said there would be little or no impact on their ability to keep up with local news without their newspaper. And nearly half of adults, 45%, said they do not have a favorite local news source.
Read more here
Americans turn to their newspapers (and attendant websites) on more topics than any other local news source, according to a survey released this week by the Pew Research Center's Project for Excellence in Journalism. But, despite their own reading habits, more than two-thirds told pollsters that if their hometown paper disappeared, it would not seriously hurt their ability to keep up with the news.
TV news remains the No. 1 source for local news, with 74% of Americans saying they tune in at least once a week, usually to on-air programming, though sometimes to station websites. Half of those surveyed said they get information once a week or more from newspapers or their websites. But the audience turned to newspapers for a much greater variety of information.
Yet the Pew survey also found that Americans now turn to a variety of sources for their information, with no particular loyalty to any one. Fully 69% of those questioned (here comes the disconnect) said there would be little or no impact on their ability to keep up with local news without their newspaper. And nearly half of adults, 45%, said they do not have a favorite local news source.
Read more here
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