Wednesday, December 10

Instagram Is Bigger Than Twitter

Instagram announced Wednesday that it now has 300 million monthly active users, up 50 percent in just nine months. That makes the service, a photo- and video-sharing app owned by Facebook, more popular than Twitter, which had 284 million monthly active users as of the third quarter. More than 70 percent of Instagram’s users are outside the United States, the company said.

Read more at the New York Times

Tuesday, December 9

Magazine Single Sales tumble

According to newly released newsstand sales numbers by the Alliance for Audited Media, Cosmopolitan won the September issue battle with 698,500 total single-copy sales for its cover featuring Lucy Hale. While Cosmo won the battle, it isn’t exactly winning the war. In September, the title logged total single-copy sales of 1.1 million. That means that in the 12 months to September 2014, sales have declined 35.1 percent at the newsstand.

InStyle’s single-copy sales fell 26.5 percent in September, and Vogue’s sales declined 28.1 percent, while Glamour, which came in fourth in newsstand sales with 260,416 with its Olivia Wilde cover, nonetheless saw sales plummet 49.7 percent from September 2013.

Read more at WWD