It shows how Facebook data scientists tweaked the algorithm that determines which posts appear on users’ news feeds—specifically, researchers skewed the number of positive or negative terms seen by randomly selected users. Facebook then analyzed the future postings of those users over the course of a week to see if people responded with increased positivity or negativity of their own, thus answering the question of whether emotional states can be transmitted across a social network. Result: They can!
Read more at The Atlantic
Saturday, June 28
Friday, June 27
Teens Aren’t Fleeing Facebook After All
Nearly 80% of U.S. teens still use Facebook and are more active on the social networking site than any other, according to a Forrester Research report. The results are actually consistent with a comScore report from earlier this year that found even though there was a three-percentage-point drop in Facebook usage among college-aged adults, 89% of those college kids still use the site.
Read more at TIME
Read more at TIME
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