1. Authenticity
The consumer wants to believe that the people they are seeing are real… what they’re doing and how they’re acting is real.
At Getty Images, we've seen this trend play out with a change in the type of imagery we've been selling over the past five years. Our most popular 2007 baby versus 2012 baby shows the latter is clearly more candid. It’s not the perfect moment, but it is a real moment. And our 2007 woman versus 2012 woman shows quite a change, not just in her look, but in her attitude.
Read more here
Sunday, June 15
What a Data Scientist does
What the industry calls a 'data scientist' now is really several different roles.. each requiring a different skill set.
1 business analyst
The role of business analyst existed long before the terms "big data" or "data scientist" were in vogue. This person works with front-end tools, meaning those closest to the organization's core business or function, such as Microsoft Excel, Tableau Software's visualization tools, or QlikTech's QlikView BI apps. A business analyst might also have sufficient programming skills to code up dashboards, and have some familiarity with SQL and NoSQL.
2 machine learning expert
The second data science role is that of machine-learning expert, a statistics-minded person who builds data models and makes sure the information they provide is accurate, easy to understand, and unbiased. "These are the people who develop algorithms and crunch numbers," said Wu. "They are interested in building models that predict something."
3 data engineer.
The third key job, data engineer, is "the bottom layer, the foundation," said Wu. "They are the ones who play with Hadoop, MapReduce, HBase, Cassandra. These are people interested in capturing, storing, and processing this data… so that the algorithm people can build models and derive insights from it."
Read more at Information Week
1 business analyst
The role of business analyst existed long before the terms "big data" or "data scientist" were in vogue. This person works with front-end tools, meaning those closest to the organization's core business or function, such as Microsoft Excel, Tableau Software's visualization tools, or QlikTech's QlikView BI apps. A business analyst might also have sufficient programming skills to code up dashboards, and have some familiarity with SQL and NoSQL.
2 machine learning expert
The second data science role is that of machine-learning expert, a statistics-minded person who builds data models and makes sure the information they provide is accurate, easy to understand, and unbiased. "These are the people who develop algorithms and crunch numbers," said Wu. "They are interested in building models that predict something."
3 data engineer.
The third key job, data engineer, is "the bottom layer, the foundation," said Wu. "They are the ones who play with Hadoop, MapReduce, HBase, Cassandra. These are people interested in capturing, storing, and processing this data… so that the algorithm people can build models and derive insights from it."
Read more at Information Week
Can Twitter Survive?
News organizations have been reporting in recent weeks that Twitter’s growth rate has been slowing, which has spurred speculation about its future... Our studies have shown that Twitter occupies an important segment of the social networking world, but, in sheer numbers, its user base lags far behind the social networking behemoth Facebook.
Twitter is different; not only in who it attracts, but also in how it is used and how messages spread on the platform. Twitter also often acts more like a broadcasting network than a social network, connecting speakers and their content to the public.
Read more at Pew
Twitter is different; not only in who it attracts, but also in how it is used and how messages spread on the platform. Twitter also often acts more like a broadcasting network than a social network, connecting speakers and their content to the public.
Read more at Pew
Time Inc. spinoff reflects a troubled magazine business
While the digital side of the business has been making some gains, overall magazine print circulation (including single-copy sales, subscriptions and even digital replicas) has been down each of the past six years, while the number of print ad pages fell for the eighth year in a row in 2013.
Overall employment on both the business and editorial sides of U.S. magazines fell 3% in 2013, following a 4% decline in 2012, according to Advertising Age Over the longer term, consumer magazines have shed a total of 41,500 jobs since 2003 (a 28% drop).
Read more at Pew
Overall employment on both the business and editorial sides of U.S. magazines fell 3% in 2013, following a 4% decline in 2012, according to Advertising Age Over the longer term, consumer magazines have shed a total of 41,500 jobs since 2003 (a 28% drop).
Read more at Pew
The 100 Most-Edited Wikipedia Articles
The top historical figures, per that report, are George W. Bush, Michael Jackson, Jesus, Barack Obama and Adolf Hitler.
Read more at FiveThirtyEight
Read more at FiveThirtyEight
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