Print publishers are in a tizzy over Apple’s new iPad because they hope to finally be able to charge for their digital editions. But in order to get people to pay for their magazine and newspaper apps, they are going to have to offer something different that readers cannot get at the newsstand or on the open Web.
The background image itself could be some sort of video loop. The only way people are going to pay for these apps is if they create new experiences for readers.
Read more at TechCrunch.