Friday, June 4

Steve Jobs on Journalism

Steve Jobs was asked if Apple, with the IPad, should assume a role in helping to save journalism, given the possibility to charge for newspaper apps.

"One of my beliefs, very strongly, is that any democracy depends on a free, healthy press," he said. "Anything that we can do to help the New York Times, the Washington Post, the Wall Street Journal find new ways of expression so they can afford to get paid, so they can afford to keep their editorial operations intact, I’m all for it."

And he offered publishers advice: "The biggest lesson Apple has learned is: Price it aggressively and go for volume. And anytime we haven’t done that, we’ve had more attenuated success."

He continued: "I believe people are willing to pay for content. I believe in media, and in news content.

Read more at The Wrap.