About 2.6 million households are now “broadband only,” meaning they don’t subscribe to cable or pick up a broadcast signal, according to Nielsen’s Total Audience Report, released December 3. That figure comprises about 2.8% of total U.S. households and is more than double the 1.1% of households that were broadband only last year. At the same time, overall viewing of traditional TV is continuing its slow decline. The average person watched about 141 hours of live television per month in the third quarter of 2014, compared to 147 hours in the third quarter of 2013.
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