This introduction to the world of journalism encourages proactive thinking about the future of media and journalists' place in it, focusing on the need to remain on the innovation curve.
Saturday, July 31
Google, CIA Invest in ‘Future’ of Web Monitoring
“The cool thing is, you can actually predict the curve, in many cases,” says company CEO Christopher Ahlberg, a former Swedish Army Ranger with a PhD in computer science.
Read more at Wired.
Friday, July 30
Thankful for WikiLeaks
The posting of the material on the internet is not in itself an act of journalism. It is merely the beginning of a journalistic process, requiring analysis, context and, in this particular instance, a form of necessary censorship in order to protect individuals identified in the documents.
We journalists should be delighted that WikiLeaks exists because our central task has always been one of disclosure, of revealing public interest material that others believe wish to be kept secret.
Read more at CNN.
Risky Paywall Experiment
The Times puts its content behind a $3-a-week paywall, and promptly loses 90 percent of its online readership, according to some reports. This "could be indicative of what the rest of the newspaper industry can expect to undergo in the coming years," says Alla Goldman in the Bivings Report.
Read more at The Week
The Birth of Modern Advertising
Read more at the Wall Street Journal.
Thursday, July 29
Injunction Against News Organization
“If I am throwing 80 years of First Amendment jurisprudence on its head, so be it,” the judge reportedly said. She also allegedly indicated that the court’s interest in maintaining the integrity of the docket overrides First Amendment concerns.
Read more here.
No Anchors or Reporters
Read more at the Houston Chronicle.
Newspapers Hit New Low
The Center’s survey also found that newspapers are continuing to decline as a source of entertainment as well — only 29 percent of those surveyed said that newspapers were an important source of entertainment, down from 32 percent in 2008. Almost 20 percent of users said that they had canceled a subscription to a newspaper or magazine because they now get the same or related content online.
Read more here.
Tuesday, July 27
Facebook Page for Journalists
This appears to be a PR move by Facebook. Regardless, "Facebook + Media" is a clear sign that one, the worlds biggest social network is looking to help arguably major content creators (media) stay engaged and relevant; and two, journalism will never be like it was 20, 10 or even five years ago. It's now called social journalism.
Read more here.
Thursday, July 22
Where Are Facebook's Users?
Read more here.
Wednesday, July 21
Google On Newspaper Profits
Read more here.
Tuesday, July 20
Worldwide Ad Growth
There is better news for 2011, where global ad spending is expected to climb 4.5% from a 4.1% previous estimate. Outer years will climb at better rates; 2012 will see 5.3% growth.
Zenith expects developed markets will grow by 2.4% in 2011 and 2.9% in 2012. Developing markets will grow much more substantially. They were expected to grow by 9.1% and 9.8%, mostly from Asia-Pacific and Latin America regions.
All this will be a reversal from 2009, which had a 10.3% decline.
Worldwide television is expected to get to a 40.8% share of the global ad market in 2012, up from 39.2% in 2009.
Internet ad spending will continue to be the biggest medium after TV and newspapers. In 2010, it will grow 13.1% in 2010 and gain another 16.1% in 2011. By 2012, there will be another big gain: 17.1%. Zenith notes that Internet ad spending was at 12.7% in 2009.
In North America, the agency is forecasting a 1.3% growth in 2010 -- up from an earlier estimate that pegged the market at a 1.5% decline. ZenithOptimedia now expects a 2.2% growth in Western Europe, up from 0.4% previous estimate.
Read more here.
Sunday, July 18
TV Everywhere Study
TV Everywhere is an attempt to keep consumers paying for those packages by demanding authentication of their cable or satellite programming deals, which would allow them to watch TV shows online.
Read more at Media Post.
Gannett Broadcast Up
Read more at the NY Times.
Saturday, July 17
Radio Show Droppred for Inappropriate Comments
Read more here.
On-Air Radio Endorsements
Many stations and production companies are more open to deploying their hosts as pitchmen. That credibility and recognition come at a premium, especially if you want a nationally syndicated host. Fortunately, both local radio programs and syndicated hosts are receptive to endorsement deals that target smaller markets. Packages often include mentions on a host's website and, in some cases, the chance to do product demonstrations at live events.
Read more at Ink.
Thursday, July 15
Media’s two tribes
Yet there is a strong drift in the opposite direction, too. For every outfit that is trying to build a premium subscription service, another is becoming more convinced of the virtues of giving away free content. This is not merely a difference of opinion over whether to charge for online content. It is a divide between a strategy based on “up-selling” people to premium subscriptions, and a strategy based on scale and market-share. More fundamentally, it reflects different views about the extent to which consumers can be steered towards the most profitable products.
This crack stretches all the way from newspapers to the film business. The hot issue in Hollywood these days is whether the studios should sell DVDs to cheap rental services on the same day they put them on sale to the public. Television is no closer to consensus. The big media firms are not wholly consistent. The two camps are likely to grow further apart. Online advertising is picking up, encouraging firms that have hitched their fortunes to it.
This lack of consensus worries many in the media industry. Those who pursue scale (and their many allies in the blogosphere) claim that premium strategies are doomed. The other side retorts that the practice of giving stuff away undermines the value of all content. But it is likely that winners will emerge on both sides. Some will find a way of profiting from scale, while others will carve out dedicated audiences and lucrative niches. There need not be a single right way to do things.
Read more at The Economist.
Sunday, July 11
High-Tech News War
"It reaffirms the fact that Yahoo is trying to be a media company, have its own content and keep people at Yahoo, whereas Google is the opposite," said Danny Sullivan, editor in chief of Search Engine Land, a site covering the industry.
Yahoo is already the most popular news site, with nearly 41 million unique visitors in 2009, according to Nielsen. It licenses content from hundreds of newspapers, wire services and other sources, and supplements those stories with links to stories that its editors and search algorithms pull in from around the Web.
Read more at the SF Gate.
Owning the News
Read more at The Economist.
The Emerging Online Giants
Based in Cape Town, Naspers is nearly 100 years old and is the publisher of the Daily Sun, South Africa’s biggest newspaper. But it is one of the most ambitious old-media companies anywhere in its move online. It still makes most of its sales—28 billion rand ($3.6 billion) in the year to March—from print and pay-television, but it uses the cash to buy online firms.
Tencent hails from Shenzhen, near Hong Kong. Founded in 1998, it had revenues of $1.8 billion in 2009. Although best known for QQ, a popular instant-messaging service with 567m users, much of its profits come from online games and a virtual currency, called Q coins. Users purchase this with real money and use it to buy digital wares, such as virtual weapons to increase the powers of their avatars.
In Russia DST has seen how quickly social networks can grow: latecomers to the internet, many Russians skipped e-mail and went right to social networks to communicate online.
Kindle no threat to college textbooks
Read more here.