Thursday, December 15

Publishing in Latin America

Paid-for daily newspaper circulation in Latin America rose by 5% (21% in Brazil and 16% in Mexico) between 2005 and 2009, according to Larry Kilman of the World Association of Newspapers and News Publishers.

In books, the picture is more mixed. Publishers are churning out more new titles than ever. Sales in (Portuguese-speaking) Brazil, the biggest market, are rising. On December 5th Britain’s Pearson (which owns 50% of The Economist) announced the purchase by its Penguin subsidiary of 45% of Companhia das Letras, Brazil’s most innovative literary publisher. Things are less bright in the Spanish-speaking world. In Mexico and Argentina, Latin America’s second and third markets, book sales have been falling. Mexico’s publishers’ association says that total sales last year were 139m copies, down by 12% from 2005. Internet bookselling has been hampered by relatively low levels of broadband penetration and poor postal services.

Read more at The Economist