When Facebook goes public, expect a massive increase in data mining to beat Google

It’s not for nothing that WikiLeaks’ Julian Assange called Facebook “the most appalling spy machine that has ever been created.” The only way that Facebook can grow is to more effectively gather user data to sell to advertisers. Facebook does not deny that this is their business model, so this is not hyperbole. And since Google announced last week that it was distilling the privacy policies of 60 of its services into a single policy—an information exchange to build detailed internet user profiles—Facebook will be forced to compete with its Silicon Valley rival. Read more here